Home > Success Story > From Engineering to Media Consulting: Rohan’s Success Story
Rohan
Final Admit
USC Marshall School of Business
From Engineering to Media Consulting: Rohan’s Success Story
Final Admit
USC Marshall School of Business
GRE : 327
Background: Engineering → Business Analytics → Media Consulting
Target Schools: USC Marshall
About Rohan
Rohan’s career path has been anything but traditional. Starting with an engineering degree, he transitioned into business analytics and eventually found his niche in media consulting. While his work offered diverse experiences, Rohan realized that to lead strategic initiatives in a global business environment, he needed a formal business education. An MBA became the natural next step—but with a multifaceted background and limited time due to professional and personal commitments, he knew he needed structured support.
Why LilacBuds? The Need for Strategic Mentorship
Encouraged by peer recommendations and his own research, Rohan chose LilacBuds for their reputation in handling unconventional profiles. What stood out was their emphasis on personalized storytelling and their commitment to providing hands-on guidance at every stage.
From the first interaction, Rohan appreciated LilacBuds’ honesty, responsiveness, and readiness to invest in his success. The story pool exercises, deep application introspection, and essay planning framework helped him organize his thoughts and extract impactful narratives from his varied career journey.
The Winning Strategy
With LilacBuds, Rohan approached his MBA applications with a focused and strategic plan:
- Clarifying a Non-Traditional Narrative: LilacBuds helped Rohan thread together his career transitions—engineering, analytics, media strategy—into a cohesive, compelling story that emphasized his adaptability and strategic thinking.
- Smart School Selection: He didn’t just aim for brand-name schools, but those that offered a strong fit for his goals and profile. This included programs with strengths in media, tech, and innovation.
- Time-Efficient Execution: Working under a tight timeline, Rohan leaned heavily on LilacBuds’ ready resources, fast turnaround times, and practical frameworks to meet deadlines without compromising quality.
- Mock Interviews & Essay Revisions: Rohan underwent multiple rounds of essay drafts and mock interviews, ensuring he felt confident and articulate in front of admissions panels.
The Result: A Strategic Win and Scholarship Success
Rohan’s efforts and LilacBuds’ guidance culminated in a major win:
- Admitted to:
- USC Marshall School of Business
- With a ~50% tuition scholarship
This result reflected not just academic merit, but the strategic alignment of Rohan’s application with what the program values most: clarity, versatility, and leadership potential.
Rohan's Feedback on LilacBuds' MBA Consulting
LilacBuds was instrumental in shaping my MBA journey. Their story pool sessions helped me distill clarity from a non-linear career, and their guidance—from school selection to final interview prep—was always sharp, timely, and reassuring. The support was incredibly personalized, even during crunch moments. Getting into USC Marshall with a strong scholarship wouldn’t have been possible without them.